asr (action sports retailer) make the commitment to grow your business in 2010 and beyond, and attend action sports retailer in san diego this january!  asr continues to be the leading forum to see the action sports industry. year after year asr brings thousands of top retailers and distributors from the surf, skate, snow, moto and mma lifestyle industry together, and draws international attendance from shops, fashion boutiques and chain stores around the world. asr delivers retailers the ultimate buying platform for the action sports market under one roof in a business first, product focused setting.of one of the most dynamic industries in the world.